Irreverent. Divergent.
High Impact.

Enfant Terrible delivers superior innovation ROI by thinking differently and acting fast. 

Who is Enfant Terrible?

Catalina Panoiu, the founder of Enfant Terrible, has been exploring the world for 20 years. She has designed, developed and taken to market 60+ AI, digital and sustainable solutions in Europe, North America and Australia, got an MBA with Excellence in Technology and led innovation teams for some of the world's best-known brands while coaching pioneering start-ups and ambitious founders along the way. 

She has never been known for her ability to conform. She is just as proud of her irreverence as of the innovation performance she has consistently delivered across industries and cultures.

€10M +

Revenue from AI & digital products designed, developed & scaled

1,000 +

Participants in training & coaching engagements worldwide

40 +

Countries in Enfant Terrible's global partner network

Global Innovation Leader 

Over a decade of innovation leadership roles for Coca-Cola Europacific Partners, Hyundai CRADLE, Bouygues Energies & Services and Norton Rose Fulbright, alongside advisory missions for 20+ companies.

MBA in Technology  with Excellence 

Top 10% of 2019 MBA class of the Australian Graduate School of Management, including Global Network of Advanced Management exchange program at Fudan School of Management.

Trainer & EIC Business Coach

European Innovation Council certified expert business coach for EU-funded start-ups and scale-ups. Prior organisational change experience includes the Center for Creative Leadership.

Innovation Strategy & Portfolio Optimization

80% of new product launches fail. Enfant Terrible delivers tangible ROI improvement by aligning innovation strategy & tactics to business imperatives, and relentlessly optimizing product portfolios. 

AI, Digital & Sustainable Solutions

Less than 25% of products get to market within budget and deadlines. Enfant Terrible designs and implements programs that speed up development, guarantee data-driven customer validation, and deliver business results.

Training & Business Coaching

A certified EIC expert business coach with 10+ years of program design & delivery experience worldwide, Enfant Terrible thinks of learning and development as fitness: fun, challenging, and great for you.

Innovation Ecosystem Development

High impact innovation requires a bold combination: divergent opinions and productive collaborations. Enfant Terrible helps bring talent from different worlds together to co-create and re-invent.

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