Stop playing with post-its
Less than 3% of R&D projects end up on the market. Out of those, 80% fail to deliver profitable growth. Look at it this way, the innovation performance bar is low!
Enfant Terrible is a great believer in and practitioner of an oft-neglected art: continuous validation of assumptions, which has helped bring to market 60+ ventures in 9 years.
Co-create, validate, go back to the drawing board and don't hesitate to kill ideas along the way.
Build.
Validate.
Repeat.
01
Strengthen and accelerate
Idea Pipeline
Focus on quality and execution speed for initial prototyping. Validate as early as possible, and be merciless when killing ideas that fail the customer test.
02
Continuously improve
Validation Discipline
Validation discipline can always be improved upon, with AI a strong contender as a team mate. Automate whenever you can, keep a human in the loop to interpret results without hallucinating.
03
E2E development
From Idea to Market Launch
Streamline and speed up product development cycles through automation, continuous scrutiny of results and rapid pivots. Don't forget to communicate broadly and celebrate internally.
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